Depending on what you’re selling, exhibitions and trade fairs can offer excellent potential. I know of a number of small, independent boat builders who exhibit at two annual boat shows and fill their order books for the following year, which justifies the relatively high price of having a stand there.
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Join Exhibition or Trade Fair to Introduce Your Business
August 13, 2011
Exhibitions and trade fairs can be great places to promote your business. Exhibitions and shows Exhibitions are usually open to the public and vary in size. For example, both the London and Southampton annual boat shows attract thousands of potential customers while a local plant or stamp fair may attract far less. However, the potential [...]
Renting Spaces in Other Shops
August 9, 2011
Generally speaking the way these businesses are run is that you hire either a cabinet or a space somewhere in the main shop where you display your goods, for which you pay either a weekly or monthly rent. These types of shops have what’s often referred to as `easy-in easy-out’ terms, which means there are [...]
Experience in Marketing Your Products
August 5, 2011
A few years ago new business selling restored collectable and antique furniture opened in our town. The business owners put an enormous amount of time and effort into creating a very inviting shop which generated immediate interest. However, the shop was located in an area of the town where the neighboring shops were late-night take-away [...]

August 17, 2011
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